Ever since its release in 2020, the New Balance 327 has been one of the most popular trainers in the brand’s lifestyle footwear catalogue. The contrast of old-school with modern is the shoes USP, showcasing the brand’s running shoe heritage but with a fresh take on classic silhouettes. A couple of collabs later, the 327 remains a highly coveted casual New Balance sneaker and one of their top sellers in the last few years.
This in depth New Balance 327 Review will tackle everything there is you need to know about the shoe. We’ll discuss the sizing, it’s fit and if it’s a comfortable shoe worth adding to the rotation. You will learn about all that and more below in this article, so let’s get right to it!
Anyone who set their eyes on the New Balance 327 may assume that it’s a shoe from decades ago. While they are partially correct, the New Balance 327 is actually a new lifestyle model released in 2020!
The retro aesthetic can be attributed to New Balance’s running shoes from the 70s. A total of three NB models from the 70s became the main inspiration to create the 327 namely: New Balance 320, 355, and Supercomp. While it’s inspired by running trainers, the New Balance 327 is a lifestyle everyday sneaker. Using them for sports will only bring you closer to injury, so take note of that.
The shoe features a nylon mesh base with suede reinforcements on the toe, eyestay, and heel. A large N logo adorns the lateral side of the shoe, while the medial section remains unbranded. The regular lacing pattern of the low-top sneaker ensures a locked-down fit for daily activities.
One of the most notable design features of the shoe is the circular treaded outsole that also serves as the heel counter. This feature came from the 1977 SuperComp trainer and the New Balance 355, combined to create the 327.
The New Balance 327 made its debut back in April 2020 and quickly made waves. Thanks to a collaboration with fashion brand Casablanca during the Paris Fashion Week, the NB 327 caught lots of attention.
Most New Balance 327 releases come in Standard New Balance width sizing, which means they usually run true to size when compared to other New Balance Models. However, if sizing against Nike New Balance shoe tend to run big, which means you’ll need to go up a half size from most Nike pairs.
The trainer fits best for those with normal and narrow feet. But if you have wide feet, the shoe may feel tight on the midfoot area due to the sleek construction of the sole. You can easily solve this issue by going a half size bigger, then you’ll be good to go.
If you’re looking for more width options, the New Balance 327 does not offer other choices except standard. It’s not going to be a problem though as you can either adjust the size you’re getting to achieve the perfect fit.
Now that we figured out the sizing, we’ll discuss if the New Balance 327 is worth purchasing. The answer is a definite yes! If you’re looking for an underrated lifestyle shoe that doesn’t hurt your bank balance, you should consider this pair. It’s an absolute summer-ready shoe that’s available in a growing number of colourways.
Non-collab pairs can be easily spotted in your local footwear stores, so you won’t have to worry about missing out!
While it does not boast any game-breaking technology, the standard EVA midsole provides enough comfort to keep you on your feet! The round traction patterns grip consistently on most surfaces, you won’t even have to worry about where you’re stepping.
The style of this shoe is pretty unique, with that large N on the lateral side being, the out-sole rising up the heel and the pointed finish at the toe-box being it’s instantly recognisable features!
New Balance has combined three different trainers from the 70s to come up with the NB 327, demonstrating its rich history in once shoe The running shoe-inspired aesthetic makes the 327 an all-around lifestyle shoe that has become an instant classic.
The 327 name originated from the three sneakers inspired by this model. In 1976, the New Balance 320 launched and was the first to feature the iconic “N” logo. The entire decade of the 70s was pivotal for the brand. All three models used as an inspiration for the shoe released in the 70s, hence the 327.
To keep the heritage intact, the 327 features familiar designs taken from these three trainers. The result? An iconic lifestyle shoe that will deliver for New Balance for many years to come.
The shoe features a regular loop-lacing system with 6 holes on each side. Whilst you can add a bit of customisation with skip lacing or cross-over lacing, the slim shape of the shoe won’t allow you to have many lacing styles.
But either way, you can adjust and modify the lacing setup according to your liking. Lace them tight or you can lace them loose, depending on preference and how the shoe fits.
The New Balance 327 is a modern lifestyle shoe that came out in 2020. It’s inspired by three NB running trainers from the 70s namely: New Balance 320, New Balance 355, and the SuperComp.
The New Balance 574 is a classic New Balance trainer which originally came out in 1988. Introduced as a hybrid running shoe, the 574 is now a highly coveted everyday shoe worn by many. There are various versions of the New Balance 574 such as the 574S and the 574 Yurt x Salehe Bembury.
While there is a world of difference between these two silhouettes, the 574 choosing a much wider fit, with the 327 favouring a narrow style, we can all agree that they’re both NB staples!
Cleaning the NB 327 is not as hard as other trainers because the upper features nylon. You can use a soft cloth and a soft-bristled brush to get rid of the dirt on the suede overlays.
If it needs some thorough cleaning, bring out your sneaker cleaning kit for the best results. Take out the sockliners off the shoe and pull out the laces. Start by putting the cleaning agent on the dirty areas and scrub the shoe using the brush.
If you want to machine wash the shoe, set the washer to normal or delicate cycle in cold water. Put the trainers in a laundry bag before dropping them in the washing machine.
Keen to find a pair? You can cop the New Balance 327 across most New Balance stores in the UK. A side from this, we’ve listed some of the best online retailers where you can purchase a pair:
END Clothing – LINK HERE
Foot Locker – LINK HERE
New Balance UK – LINK HERE
JD Sports – LINK HERE
Offspring – LINK HERE
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